Thursday
Mar152012

Answering YOUR Questions: Website Content!

Whaaat?! I write tailor-made blogs for your burning questions?! Of course I do! Just ask, like my new friend Amanda Brewer Valley: 

What's your content advice for actor websites?

Brilliant! You've lucked out, Amanda--the necessities for your website are surprisingly low. You don't need bells and whistles and page-after-clickable-page of goodies--you just need a good, strong site with essential clickables.

What SHOULDN'T be on my site?
-Any start-up video or music
-Flash stuffs (if you can help it)
-Overload in general--you want your content to be digestable, right?

What NEEDS to be there?
-
A prominent headshot, with maybe a link to online shots of your work. Mine reroutes to a Picasa Web album; you can also link to an open FB album or a Flickr, whatever!
-An embedded video of your work! Reel, scenes from an episodic, etc.! (You can also include links to other videos nearby)
  -A clickable PDF of your current resume (make sure it's updated regularly)!

And if you want a KILLER website, these, too:
-Access to your fan newsletter signup, Facebook 'Like' Box, blog and Twitter access. Make it easy for people to become fans!
 -Any reviews that really POP can go on this main page, too!

Let's see these in place for a 1-page site, like mine:

 If that's all too small, click the picture. :)

What about a full, multi-page site? My friend Ari Rossen's is delightful:

 

So, bottom line? Just make your stuff CLEAR & ACCESSIBLE. Make it somewhere that fans can go to get lots of juicy content (pictures! blogs! videos! ZOMG!), and make it somewhere your employers--CDs, directors, producers--can go to get the necessary info quickly. :)

Oh, and by the way--if you love my site, it is designed by the WONDEROUS Erin Cronican, owner of The Actors Enterprise. I adore her and can't recommend her enough!

How did you like this advice? Please give me your feedback in comments below, on Twitter or on the FB page! 

 

Ahoy, Mateys!

Jen

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    Great Web-site, Continue the great work. With thanks!

Reader Comments (1)

what are the strategies of new product development?

May 16, 2012 | Unregistered Commentersamuel fofie

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